CECONOMY strengthens Executive Board with Virpy Richter as CFO

Düsseldorf, 19 October 2026 – The Supervisory Board of CECONOMY AG (CECONOMY), the parent company of MediaMarktSaturn, has appointed Virpy Richter as Chief Financial Officer (CFO) with effect from 1 January 2027. In this role, she will assume responsibility for the Finance division and strengthen the Executive Board. 

With this appointment, the development of the Executive Board structure initiated earlier this year has been completed. Remko Rijnders, who had also overseen the Finance division on an interim basis during the transition period, will now be able to focus fully on the strategic and operational leadership of CECONOMY and MediaMarktSaturn. Jan Niclas Brandt, who joined the Executive Board as Chief Customer Officer in April, further reinforces the company’s consistent focus on customer needs. 

Christoph Vilanek, Chairman of the Supervisory Board of CECONOMY AG: "With Virpy Richter, we are gaining an internationally experienced finance executive for our Executive Board. She combines extensive financial expertise with a deep understanding of digital business models, e-commerce and retail. Her experience in growth and transformation environments makes her a valuable addition as we enter the next phase of the company’s development." 

Remko Rijnders, CEO of CECONOMY AG: "I am delighted to welcome Virpy Richter to our Executive Board team. She brings extensive experience from international retail and technology companies and will play a key role in supporting our strategic development. Together with Jan Niclas Brandt as Chief Customer Officer and the entire management team, we will continue to execute our strategic priorities with focus and discipline: profitable growth, strong operational execution and trust at every relevant customer touchpoint." 

Virpy Richter: "CECONOMY and MediaMarktSaturn combine strong brands, dedicated teams and a clear strategic direction. I am excited to work alongside my new colleagues to help shape the next phase of the company’s development. For me, sustainable value creation emerges where financial strength, operational excellence and customer relevance come together. This provides the foundation for long-term trust among customers, employees and investors." 

Extensive experience in digital business models and retail 

Virpy Richter has more than 25 years of experience in senior finance and management positions. Since July 2019, she is CFO of the international affiliate marketing company Awin AG. Prior to that, she was Managing Director of the Conrad Electronic Group from November 2015 to June 2019. 

Before joining Conrad, Richter spent almost 15 years at myToys.de, where she held a range of leadership positions, including CFO and Managing Director of the company’s Russian business. Earlier in her career, she served as Commercial Managing Director of Herlitz Benelux and held roles in portfolio management and international business unit controlling at Herlitz PBS AG. 

Strong leadership team for the next growth phase 

The current Executive Board structure brings together complementary capabilities to support the continued development of CECONOMY and MediaMarktSaturn. As CEO and former CFO, Remko Rijnders contributes deep knowledge of the company as well as extensive experience across finance, operations and international markets gained over 18 years with the organisation. As Chief Customer Officer, Jan Niclas Brandt drives customer relevance and the company’s digital capabilities, spanning Marketplace, Services & Solutions, Customer Experience & Care, Customer Value Management and Technology. Virpy Richter complements the team with her international financial expertise and strengthens the company’s financial leadership. Together, the Executive Board is driving the next phase of profitable growth.